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Animal charities mark Remember A Charity Week
Remember A Charity’s greatest strength is its 140 members. But its coalition of members is also its biggest challenge. How do you tell the story of so many charities during one week?read more
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Environment and youth charities take centre stage on fifth day of Remember A...
Today our environment and youth charities have been busy marking the week up and down the country.read more
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The race for legacies
This weekend I watched the world's biggest half-marathon, the Bupa Great North Run.As a keen runner who also ran the race last year for charity, I am always inspired by everyone who takes part.read more
View ArticleNew Incentive for Legacy Donors
In this week's budget, the Chancellor has handed legacy fundraisers a gift by incentivising legacies as a form of donation. read more
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Farewell to CAF Gift Vouchers
Charities Aid Foundation (CAF) is to phase out their CAF Gift Vouchers.read more
View ArticleNo will - no legacy
A good friend of mine is currently enduring the nightmare of sorting out the affairs of an aged relative who has died intestate.read more
View ArticleWhat's your vision for 2012?
For those feeling daunted by 2012, a word of encouragement. It’s not all bad news. Yes, things will be tough, but we’re all getting used to that. Nevertheless, you will still need something to carry...
View ArticleDeveloping a Legacy Culture
Legacy marketing can be a bit "us" and "them" can't it? We the charity ask them the supporters for a donation, using marketing techniques to overlay and crunch the data. We segment and target prospects...
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Donor Recognition Pays
On holiday in Devon recently, I visited the famous Donkey Sanctuary (yes really!). Two things struck me. Firstly, entry was free – a great way to attract new donors from around the country. Secondly,...
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I had the will to survive Cafe de Mort
Last night I joined some other brave (read stupid) people in a pop-up restaurant in the crypt at St Andrews Church in Holborn for some unusual dining hosted by Grread more
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